Animal-Kind

Online marketplace for vegan and cruelty free products

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Your online marketplace for everything vegan and cruelty free

At Animal-Kind, we know that animal testing is unnecessary. Household cleaners and toiletries don’t need to be tested on animals to be safe and effective, yet sadly an overwhelming majority of big name brands fund and support this cruel practice to put profits before compassion.

Searching the internet for cruelty-free products or looking at labels in the supermarket is time-consuming and complicated. Finding a brand you like and then realising the product you need is not in the shops is frustrating.

Vegan and cruelty free guaranteed

We’ve created an online, ethical supermarket that sells everything you need all in one place. We’ve carried out rigorous research to bring you products that are entirely cruelty-free. Nothing we sell has been tested on animals and all products are vegan, meaning they contain no animal derived ingredients. Cruelty-free, guaranteed.

It might seem strange, but a vegan product isn’t necessarily cruelty-free and a cruelty-free product isn’t always vegan. It doesn’t make sense to us either! Everything at Animal-Kind is completely animal friendly which to us means vegan AND cruelty-free. You can shop with confidence, knowing that you are buying products that are kind to animals and better for the planet.

We’ve highlighted specific product attributes such as those that are palm oil free, plastic free, made in the UK or from a certified B Corp brand. If there’s something specific you’re looking for but can’t find it, get in touch, we’d be happy to help!