Haoma
Organic and vegan skincare products made by hand with passion
Organic Vegan Skincare, Body Spray & Aromatherapy Products
Haoma is recorded as a mythical sacred plant in ancient Persian and Zoroastrian culture. Haoma is also often personified as a divinity. This magical plant bestows essential vital qualities —health, fertility and even immortality. Legends say that the source of the earthly Haoma plant is a shining white tree that grows on a paradisiacal mountain and that the sprigs of it were brought to earth by divine birds. Haoma is built on the power of plants. Each Haoma product is made by hand in small batches.
We take pride in using only certified organic, pure plant ingredients; and we campaign against the use of emulsifiers, preservatives and unsustainable materials.
Some years ago I realised what I put on my body everyday feels and looks so unnatural. I thought to myself “Can I even pronounce a quarter of the ingredients listed on the label of my deodorant I use everyday?”
I was studying my masters in the historical spa City of Bath. Having lost many dear friends and family members to cancer as well as many others suffering from chronic illnesses, I realised we are doing something essentially very wrong.
We gave up all those beautiful recipes we used to have, just less than a century ago, and substituted them with more commercial and synthetic ingredients. Yes, industrialisation brought us many benefits but we still have to make clever choices for the sustainability and wellbeing of our planet and all that live in it.
One day in my university halls I had a revelation, as though I had been struck by lightning— I decided to do some research on how soap was actually made and eventually I found out that traditionally it was simply just fat and alkaline!
Ash is a very well known alkaline and as legend goes: ‘When people were cooking meat in ancient times they would not manage to clean their grills properly. Ash built up over time and got mixed with the animal fat on the grill. Strangely enough they realised this mixture formed a peculiar substance that foamed up when it rained..’ Voila!! This is your most basic soap.
Humankind have been using olive oil and various different oils and alkaline to make soap for centuries until the 1900s.
This made me so excited but sad at the same time. Why are we then using soap that has so many synthetic and carcinogenic ingredients when we can make soap with wonderfully healthy and nourishing oils and alkaline.
This naturally pushed me to look for more products, learn how they are made, and find natural ways to produce them..
Vegan Organic Skincare
HAOMA DIFFERENCE
1) No Emulsifiers and Preservatives
This is one of Haoma’s core principles. Only a handful of brands in the world offer this. We are a key producer in the UK committed to offering products without preservatives and emulsifiers. We actively develop and opt for formulations that do not require the use of these ingredients. Visit our FAQ section to learn why we are dedicated to this principle.
2) We Fight Against the Greenwashing Around ‘Plant-Derived’ and Processed Ingredients
None of our products contain plant-derived ingredients. These ingredients start off as a natural product and are then heavily processed into something completely different and often synthetic. We feel great responsibility to raising awareness on this due to the damage they are having on our bodies and on our planet.
3) Certified Organic
All Haoma Vegan Organic Skincare products are certified organic by the strictest standards. We are so passionate about Certified Organic ingredients in your products because certification ensures –
Higher levels of antioxidants (up to 60%) Transparent manufacturing processes Biodegradable ingredients Protecting wildlife and biodiversity.
Did you know?
- 50 roses are needed to produce a single drop of rose essential oil, and 5000 kilograms of roses for 1 kilogram of rose essential oil
- 3 pounds of lavender is needed to produce 15ml of lavender essential oil
- 3000 lemons are needed to produce 2 pounds of lemon essential oil
Now Imagine
All the pesticides, GMOs, and herbicides used on vast farmland for production. The effects of this on the local community, farmers, wildlife, bees, planet…
3000 lemons treated with wax, fungicides, pesticides being distilled to make a very potent toxic essential oil to go on your skin..
Think Again
Essential oils are very potent distillations of plants and they are the key ingredients in natural cosmetics alongside plant extractions, oils and butters. By using non-organic, non-certified natural cosmetics we may risk exposing ourselves to potent toxins, damage local communities, wildlife and our planet.
4) Certified Vegan
All of our products are certified vegan by the Vegan Society. We do not test on animals, we do not use any ingredients of animal origin and we do not use any ingredients that involve animals in their production processes.
5) We Advocate Purity and Simplicity
We believe what we put on our skin needs to be as pure as possible and minimally processed. This way we ensure a more harmonious future for our planet and all that live in it. We are dedicated to bringing novel formulations and ingredients to achieve almost edible products with the highest efficacy.
6) Handmade and Small Batches
We believe making things by hand results in a product that embodies care, thought and craftsmanship. These are all marks of quality which we are dedicated to. Small batches of production ensures this quality while providing freshness and eliminating waste.
7) We Use Miron Violet Glass and We Fight Against Plastics
We refuse to use recycled and bioplastics due to the potential harm they pose on the ecosystem. Instead we use the ancient method to store and preserve our products. Haoma products come in naturally violet coloured Miron glass utilising the science of Biophotonics with selective UV filtration.
8) Progressive and Open
Change is embedded in our culture. We constantly seek to improve our products through innovation and feedback. Your wellbeing is so important to us as we all share the same planet. We would love to hear from you to implement any improvements.
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