2015- THE RETAIL JOURNEY BEGAN!
We launched WhiteCub tubs at high-end retail stores in Delhi.
2015 – 2016- EXPANSION WITH PATRONS’ SUPPORT
White Cub
Indulge! Its Good for you...
Vegan Ice Cream
We as a team are led by Ms Sonal, Director Compassionate Choices Pvt Ltd and CEO WhiteCub. She’s been the winner of the prestigious GOI’s Dept. of Science and Tech’s WEE Foundation Award of Excellence 2017, Cherie Blair Foundation- Dhriiti Award 2017, TIE-Power2 SME Spirit of Manufacturing Awards – Women Entrepreneur of the year 2017. The Times of India publication & the Femina magazine recognised her compassionate choices and covered her in an exclusive article (June 2015).
Our combined efforts have also helped us win PETA Vegan Foods Awards over two successive years. WhiteCub Dairy-Free Ice Creams had been specifically created to fill in certain crucial gaps. Before WhiteCub, there was no Ice Cream in the Indian market suitable for people looking for Dairy Free and healthy alternatives. We are India’s first Cholesterol Free, Trans Fat Free and certified Dairy-Free Ice Cream Brand. At White Cub, we believe that being dairy-free goes beyond deliciousness & we strive to do so with compassion. As a business, we are the proud alumni of Nexus, an Innovation Hub and Business Incubator powered by the US Embassy and ACIR.
WhiteCub is the easiest pickup choice in desserts for people having dairy allergy/lactose intolerance & those who avoid dairy for the sake of environment & ethics. Since we are a vegan company, we do not deal in any kind of milk products at all. We also do not get our production outsourced at factories dealing in dairy. This ensures zero risk of cross contamination.
WhiteCub is India’s Pioneering Vegan Dairy Free Ice Cream BRand. WhiteCub is Suitable for a) people having Dairy Allergy, Lactose Intolerance, Gluten Allergy b) Vegans and c) Hardcore Nonvegans! Starting its journey from a dedicated parlour at Unitech Club Patio, South City-1, White Cub has 20 flavours: www.whitecub.in/shop
WhiteCub is available as FMCG Tubs in DelhiNCR, Mumbai, Bangalore, Pune, Chennai, Kolkata, Siliguri, Ludhiana etc. It is made with Almond-Coconut-Soy Mylk.
Come, join us on our journey. Lets allow White cub to crawl into our hearts! WhiteCub
OUR STORY
We have named ourselves ‘WhiteCub’ as a dedication to the cause of Linda Tucker. She has been involved in the protection of white cubs and their families, from the cruel practices of ‘canned hunting’, in East Africa for the past many years. (https://www.lindatuckerfoundation.org)
Vision
Our vision is to facilitate the creation of a more humane and holistically health-conscious world by 2050 by making as many types of dairy alternatives as possible.
Journey So Far…
2012- THE JOURNEY BEGAN!
The Company got registered and started delivering the ‘ice creams’ straight from the factory.
2013- FIRST PARLOURWhiteCub’s first ever parlour opened at a premium location in Gurgaon. On further request from our patrons, we started providing varieties of desserts & various other dairy-free foods. Alongside, we gave complimentary ‘nutrition- nuggets’ (health counselling, to make it sound more mundane!) to the interested ones.Socially, we began participation in Delhi NCR’s fairs/ festivals/events at five-star hotels, Embassies, etc.
2014- WhiteCub did one more kiosk for the summer season at a premier mall of New Delhi. We also started supplying WhiteCub to some restaurants.
WhiteCub launched in Mumbai as well in various retail stores. Simultaneously, we started catering WhiteCub ice creams at marriages / big events.
2017-2018
WhiteCub was launched in Bangalore retail stores. We started our first franchise at Namaste Midway, NH-58. It was then launched in Pune, Hyderabad and Chennai as well. We launched 125 ml tubs in the meantime.
2019 – 2020
New packaging got launched. Our franchise operations started in Gurgaon. More retail stores are being covered during this period.
IT’S TIME TO TREAT YOURSELF!
WhiteCub comes with a long list of Genuine Holistic Benefits!
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