Prachi Jhaveri, Founder of Verdure Vegan Fragrances lives by the quote “When action meets compassion, lives change!” affirming her belief in vegan & vegetarian lifestyle. Being a lover of luxury brands but overwhelmed by the same love for animals, she willingly departed from products using animal origin or testing. That passion with a virtuous purpose rediscovered this merchandise with prior test & trial to this fine brand now called “Verdure – Vegan fragrances with a heart”
Her values enkindled in spreading this way of life by designing this quality brand at par with international labels. Altering perspective of thousands along her way, that vegan fragrances stand powerful & impressive, in fact it beholds a strong suit with the addition of the love & purity it is made with.
‘Verdure’ has its origins from French, which means lush green! Verdure is green, not just by glossary but green in it’s objective, over and above being a complete ‘Vegan – 100% Cruelty Free’ without costing you a mint.
At Verdure, we think beauty is timeless & classic, especially when it is green in every way – not just having it’s origin from nature, but exalting natural beauty by condensing natural fragrances to make you feel gorgeous.
Verdure is called a ‘PARFUM’ and not ‘PERFUME’
Bottled scents may be called Eau de Toilette, Eau de Parfum or Parfum which all does not mean the same. What classifies them from each other, is the percentage of the perfume oil it is enriched with. Concentration of aromatic essential oils boosts longevity & sillage of fragrances, making it long lasting & dispersing in nature.
Verdure also does NOT contain any harmful Toxins/Chemicals etc. which are generally found in perfumes etc. Its is “PHTHALATE FREE”
By Choosing VERDURE, you are choosing to a more friendly & a healthier planet.