Hion
Love Life - Live Healthy
Vegan Superfoods & Supplements
Team Hion are a passionate group of individuals who are all driven by a desire for excellence, a passion for purity & a commitment to living life to the full. We believe it is important to Love Life, Live Healthy & Be Happy…….That philosophy is what we call “PURE LIVING”.
Our individual and team commitment to PURE LIVING transfers into everything we do & it is this approach to life that motivates us to become the best health, nutrition & wellbeing company on the market today.
We all come from varied backgrounds, but all have some form of link to either nutrition, sports excellence, human performance, science or food & nutrition analysis. Having the right background or experience on its own is not enough to join our team, you have to have the right drive, determination & commitment to making the most of life.
Between us we have a wealth of knowledge, as well as an immense personal & professional passion for what we do. What that means for you is that we will ultimately be sifting through the rubbish, filtering out the fads and delivering the best of the best to our customers. Not just because it makes business sense to do this, but because it makes sense morally & ethically!
Still reading & not bored yet? Here’s a bit of history………
Hion did not initially start out as a business idea……..It was started due to a combination of necessity & frustration which resulted in a desire & a need for drastic change.
One day, (quite a few years ago) some of us were discussing the work we were undertaking with a range of professional athletes & all simultaneously agreed that we were not seeing the results our clients deserved from their current nutrition & supplement suppliers.
Like many people, we were already pretty sceptical of the nutrition & supplementation market, which led us to dig a little deeper and carry out our own research & analysis (making sure not to simply rely on the research that was paid for by the manufacturers). The more we dug, the further we researched & the more layers we peeled back, the more we were amazed, surprised, disappointed & shocked at what we discovered!
As our research progressed we realised that we desperately needed a nutrition & supplementation supplier that could be trusted & one that would have higher standards as well as one that would do the necessary research to manufacture products that actually worked (ahead of profit & greed). So over a few glasses of (organic) cider we decided that enough was enough & as the old saying goes……If you want something done properly, do it yourself. So we did & Hion was born!
We took the challenge very seriously & decided that anything we did had to work in parallel with our belief in making the most of life. By keeping that belief as one of the main motivating factors it means we have an immense “ethical” driving force behind everything we do.
Once the purpose & beliefs of our business were set in stone we proceeded to invest heavily into testing other peoples products, we heavily researched the market & started to develop our own products…….without a cheesy marketing plan in site! Our initial product plan was (& still is) to create products that are completely revolutionary & work better than anything else we had seen or used before.
When we develop our products we are only guided by the facts as we find them & not by clever marketing & cyclical phases, fad diets or unproven nutritional nonsense……In other words our products are developed to work, not to simply look good on the shelf in the hope that you will buy them!
If you can visualise a group of individuals who are passionate about life, who practice what they preach & who are constantly striving to learn & push the boundaries of personal performance on a nutritional, physiological & psychological level….. that is us!
We’d love you to join us on our social media pages & be part of something exciting.
Love Life – Live Healthy – BE Happy – PURE LIVING.
The Hion Difference
Here at Hion we like to think differently; not because we like to be different, but because we like to be better. We believe it is extremely important to constantly challenge the status quo & question everything. As both a brand & as a revolutionary manufacturer, we feel it is our ethical & moral responsibility to challenge & improve upon everything we currently know about the health, fitness, nutrition & wellbeing markets. We are driven by perfection & strive for constant development, which means Hion are always ahead of the curve when it comes to understanding functional ingredients & developing cutting-edge Superfoods.
As a result of our immense desire for perfection, we are always up to date with the latest health, fitness, medical & nutritional research & developments. We are forever sifting through the latest scientific, medical & nutritional reports, as well as researching all the latest fad diets & testing all the latest Superfood ingredients. By operating in a very factual manner Hion can establish the “real” truth behind many of today’s claims, which helps to ensure we develop supplements that create reals results by using only the very best ingredients available.
Over the years we have built a vast amount of knowledge that allows us to understand exactly what it takes to manufacture the purest & most effective superfoods on the market today. Unlike some manufacturers, we do not simply follow the latest crazes & we certainly don’t try to bamboozle or confuse the customer with clever marketing; instead Hion is driven by a deep-rooted purpose & desire to challenge & improve the health, nutrition & fitness markets as they currently stand.
We have taken it as our personal responsibility to set new standards, raise expectations & offer everyone a scientifically proven & exceptionally high-quality alternative to healthy, functional nutrition. It is this passion, purpose & drive that results in us developing all the tools needed to be able to develop, design & manufacture extremely high quality, market leading Superfoods that always achieve a wide range of scientifically proven results. By having an ethical & moral purpose behind what we do, it means that the health & quality conscious customers finally have a brand they can 100% trust & rely on.
The Art of Perfection
This may sound like a negative way to start, but we believe the key to perfection is to trust nothing, question everything & try to prepare for the unexpected. When we develop our Superfoods we always use scientific fact to guide our decisions, we use the most advanced nutritional analysis to pick our ingredients & we always work explicitly within very strict European guidelines.
Our approach to product development may all seem very distrusting or maybe a little over the top when compared to other manufacturers, but we have learned through many years of experience that in order to be the best, you have to set your own standards, manage your own expectations & make no room for compromise. If we only did what others before us have done, we’d only get the same results!
Research & Development: Our product development process involves a very detailed & very strict research & development phase. This can often involve many months or even years of in-depth study, testing & hard work. We always refer to & review a wide range of all the latest & most relevant nutritional, medical & scientific research to help guide our decisions. Once we have covered a wide range of topics we will decipher what seems relevant, factual, proven & reliable & we progress all the relevant details to the next stage.
At this point, we will run multiple “theoretical” test blends using our bespoke software & nutritional profiling tools. These tests will help us to establish the blended Superfoods potential nutritional profiles, functionality & capabilities, as well as help us to determine the products expected consumer benefits & potential results. This product profiling allows us to narrow down a smaller short-list of the ingredients which will then be taken forward to be further developed in our early-stage trial blends & testing phase.
Ingredient Quality: Every ingredient we use is always tested & analysed for freshness, purity, quality & toxins. To keep all our analysis neutral & unbiased we only use the UK’s most reputable & reliable nutritional laboratories. To ensure our nutritional profiles are accurate we will only test & analyse our real ingredients. Unlike some manufacturers, we refuse to choose our nutritional profiles from “generally recognised values” (which is basically a book of the expected nutritional values for certain ingredients). This “real time” nutritional analysis allows us to know exactly what are the higher quality, more reliable ingredients, rather than what ingredients look good in a book.
This “true” analysis also helps us to better understand who are the higher quality & more reliable farmers, growers & ingredient manufacturers. As part of our quality control, we insist that each individual ingredient has its own detailed Technical Dossier & Certificate of Analysis. This detailed analysis & associated documentation covers a range of criteria including analysis for toxins, heavy metals, yeasts, moulds, bacteria & allergens, as well as intolerance information, manufacturing processes, manufacturing dates & BBE dates. This level of detail & analysis is considered exceptional both within & outside of our industry!
Blending, Bagging & Shipping: To ensure our Superfoods achieve perfection at every stage of the process we test, blend, bag & ship using only the most reliable & most reputable UK based manufacturing facilities & service providers. We use A-grade BRC (British Retail Consortium) facilities which are extremely well regulated & used by the likes of Waitrose!
As part of our rigorous quality control process all our ingredients are tested & inspected upon arrival into this country, they are micro tested again at the blending facility & tested again prior to being hand filled into the pouches. Once they are in the pouches they are sealed, date & batch stamped, ran through a metal detector & then checked again by quality control where each batch number is registered for tracking purposes. Our standards are so exceptionally high throughout every part of our process, that we believe we may actually have some of the highest testing & manufacturing standards of any nutritional product in any country!
As you may have noticed from reading the above information, we have no room for compromise! We aim high, work hard & expect big things from ourselves. As a consequence, our products are always of the highest quality, which is why they achieve outstanding results! We surround ourselves with the best in the business & as such we are always learning, progressing, developing & improving. Even if we did believe we were already the best in the business, there is no way we would ever stop evolving & pushing the standards even higher!
Honesty and Legislation
As a consumer you buy products like Superfoods, Super Greens, Weight Management Supplements, Vitamins & Proteins etc to help you become the best version of you……& rightfully so, these types of supplements are designed, manufactured & marketed as products that will ultimately help you achieve better results than you would without using them. You are working hard, so you want to make sure you obtain the maximum return from any time & effort you are putting into improving & making the most of your life.
It could be that you are making a fresh start, that you are already a disciplined health addict or that you have an intrigue to see how Superfoods can enhance your overall health & wellbeing. Whatever your motivation, as a paying consumer you have the right to honesty, which in turn will enable you to be able to choose a “partner”, manufacturer & or brand that you can 100% trust & rely on. If you are going to part with your hard earned money & make a commitment to yourself, you have an absolute right to expect Supplements of the highest quality, as well as ones that are going to help you achieve real results & noticeable health gains, without any risk to health!! The problem is what ones are safe to trust????
The whole reason Hion was set-up in the first place was that our own negative experiences were showing us it was time for things to be done properly. In our previous lives, prior to the launch of Hion we were all abundantly aware that the general health, fitness & nutrition markets were not delivering upon their promises. The quality of the products available to the consumer were generally sub-standard & the expected & promised results were just not happening.
We all know that sports & nutritional supplements are there to “supplement” your daily diet, & we also know that the results you see will be determined by many other variables such as your general diet, your exercise regime (or lack of), any genetic predispositions or even in certain circumstances what mood you are in, but some of the products that are on the market today are simply not good enough & in many instances are downright dangerous!!
There are many regulatory bodies in place to help protect the consumer from the outlandish & extreme miracle claims certain product manufacturers make, but as you’ve probably already guessed many manufacturers, brands & individuals take no notice of these regulations & make all sorts of claims without any regard for the regulations or more importantly to the customers health.
Here at Hion we pride ourselves on developing Superfoods that are proven by science but powered by nature. By working within these extremely strict guidelines & regulations, we have to set extremely high standards & work extremely hard to achieve the necessary proof that allows us to make reference to any of the proven European nutrition & health claims. All Superfoods are not equal!
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